6 Best CRMs for Beauty Businesses: Automate, Organize, and Grow

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Best CRMs for Salon Businesses

Your salon business needs skincare. No, really! It does. Well… not actual skincare like your skin does, but something that can repair all the damage that has been done. All the mess on spreadsheets and papers need a fix ASAP! Your business needs a Best CRMs for Salon Businesses. Why? Scroll to find out why!

Table of Contents:

The discourse is long so here’s a quick view of the contents. 

  • What is CRM for salon?
  • Why Do Businesses Need CRM Software?
  • How can CRM for Salon Benefit Beauty Businesses?
  • When to use a CRM for Salon?
  • Top CRM for Salon Management in 2025
  • Which CRM for Salon Should You Use?
  • FAQs

What is a CRM for Salon?

A salon CRM system   is a tool that automates daily operations and ensures smooth salon management to strengthen customer relationships. Whether you own a small beauty salon or a multi-location business, the best salon CRM software can significantly improve efficiency and enhance client engagement.

Running a salon means juggling appointment scheduling, managing client preferences, processing payments, and promoting your services. An AI-powered salon management software simplifies these tasks, helping you stay organized while focusing on delivering outstanding services.

Benefits of a Salon CRM

Automated Appointment Scheduling

A CRM for beauty salons allows clients to book online anytime, reducing scheduling errors and last-minute cancellations. Many systems also send automated SMS or email reminders, helping minimize no-shows.

2. Centralized Client Data and History Tracking

A salon CRM stores details like past appointments, favorite services, and product purchases in one place. This helps you offer a more personalized experience, such as remembering their preferred hair color or recommending the right skincare treatment.

3. Personalized Marketing and Loyalty Programs

A sound CRM system for beauty salons makes sending promotional offers, birthday discounts, and client follow-up messages easy. Many CRMs have built-in email and SMS marketing tools, helping you keep clients engaged and encourage repeat visits. Loyalty programs can also be integrated, rewarding clients for referrals and frequent bookings.

4. Integrated Payment Processing

Handling payments manually or through multiple systems can slow down your business. A CRM for salons often includes built-in POS (point of sale) features, allowing clients to pay online or in person through secure transactions. Some CRMs offer contactless payments, membership subscriptions, and invoice tracking for smoother financial management.

5. Employee and Inventory Management

A CRM can help track employee schedules, performance, and commissions if you manage a team. Some systems even allow staff to access their bookings, reducing the workload on front desk managers. A CRM for beauty salons can also monitor inventory levels, alerting you when it’s time to reorder products to avoid running out of stock.

Best CRMs for Salon Businesses
Best CRMs for Salon Businesses

Why Do Businesses Need CRM Software?

Besides being a tool for sales and customer service, CRM for workflow automation is the pillar of business strategy. It enables industries such as healthcare and finance to:

  1. Centralised Data:

CRM systems store detailed customer profiles, including contact information, previous purchases, interaction history, and preferences. This centralisation makes it easy to access crucial customer insights, driving better decision-making across the organisation.

  1. Bridge Communication Between Teams:

By offering a unified platform for customer data, CRM for salon systems improve communication between sales, marketing, and customer support teams. This ensures that all stakeholders have up-to-date information on customer interactions, leading to more responsive services.

  1. Boost Customer Satisfaction and Loyalty:

By tracking customer interactions and preferences, CRM for salon management enables beauty businesses to modify their communication approach and offer services, resulting in improved customer satisfaction and long-term loyalty.

  1. Drive Revenue Growth:

CRM for salon businesses help salon owners identify new sales opportunities, track progress through the sales pipeline, and monitor lead conversions. This, in turn, drives increased sales performance and business growth.

How can CRM for Salon Benefit Beauty Businesses?

  • Boost Efficiency: Salon scheduling software makes appointment booking easier for clients. They can schedule, reschedule, or cancel appointments at any time, allowing your team to focus more on cutting and styling hair instead of handling bookings.
  • Avoid Double Bookings: A digital booking system automatically blocks out times that are already booked, so you never have to worry about overlapping appointments or double bookings again.
  • Reduce No-Shows: With automated appointment reminders, salon CRM systems help reduce no-shows. Clients get notified about their upcoming visits, keeping your schedule organized and your revenue more predictable.
  • Enhance Client Experience: A smooth and easy booking process makes your clients’ experience better. When it’s convenient for them to book, they’re more likely to return and recommend your salon to others.
  • Personalized Marketing: CRM systems for salons allow you to segment clients based on preferences, visit history, and the services they’ve used. This lets you send targeted promotions, like discounts on services they’ve previously enjoyed, or reminders about upcoming appointments.
  • Improved Client Experience: With a detailed CRM system, you can create personalized experiences by remembering client preferences, favorite services, and past visits. This makes clients feel valued and more likely to return.
  • Increased Loyalty: By offering a more personalized experience, you can build stronger relationships with your clients, increasing their loyalty to your salon.
  • Boosted Revenue: Targeted marketing campaigns using client data can drive repeat bookings and encourage clients to try additional services, helping to increase your salon’s revenue.
  • Efficiency in Operations: A salon CRM system organizes all client information in one place, streamlining client management and reducing administrative work for your team.

When to use a CRM for Salon?

For a beauty business whether it is makeup, skin, or hair, the best CRM software comes in handy when you need to:

  • Organise Scattered Client Information: If your client information is all over the place or spreadsheets cannot hold any more data, use a CRM for salon management to centralise client preferences, service and purchase history.
  • Streamline Multi-branch Operations: When your task forces increase in number and you can no longer rely on spreadsheets or paper records, use a CRM for your salon business. This will help you manage tasks, schedule staff operations, tracking product inventory, and handle payments that are otherwise time-consuming and can fall prey to human-error.
  • Business Expansion: Expanding beauty business means your workflow should now be tracked through a CRM for salon. With multiple branches, a secure and reliable system like Sharp AI CRM ensures accuracy and consistency across branches.

Top CRM for Salon Management in 2025

Without further ado, let’s go over the top 5 CRM for salon management that can streamline your beauty business and enhance client relationships.

1. Sharp AI

Sharp AI CRM

Running a salon today involves handling booking errors, managing last-minute client reschedules, and maintaining inventory levels, all while trying to grow your business. Sharp AI helps solve these technical challenges by streamlining your salon management. 

It eliminates the need for multiple software tools, reduces the risk of missed appointments, improves client retention with personalized follow-ups, and ensures accurate stock management. With Sharp AI CRM, you can enhance operational efficiency and provide a seamless client experience without the usual headaches.

Features

AI Voice & Chat Booking

 Clients can easily book, reschedule, or cancel appointments via voice or text at any time, ensuring your schedule stays full without missed opportunities.

Smart Drag-and-Drop Calendar

 The easy-to-use calendar allows quick rescheduling to prevent double-bookings and scheduling gaps, improving staff efficiency.

Live Product & Stock Alerts

Get real-time notifications when retail products or salon supplies are running low, preventing interruptions in services and stock shortages.

Client Cards with Deep Details

 Store detailed client information, such as preferences, service history, and birthdays, to provide personalized experiences that encourage repeat visits.

Integrated Payments & Tips

Accept both in-person and online payments, including digital tips and gift cards, for a smooth checkout process.

Multi-Location Ready with Central Dashboard

Manage all locations and staff from a single platform, providing complete visibility across your salon chain.

Automation for Reminders & Marketing

Automate client reminders and marketing campaigns, keeping clients engaged and increasing retention with minimal effort.

Mobile Access for On-Floor or Event Staff

 Allow stylists and mobile staff to access client data, book appointments, and update records from their mobile devices, even while on the go.

Where to connect? https://sharpai.app/

 

2. HubSpot

HubSpot

HubSpot is a powerful CRM system designed for beauty salons, offering more than just appointment scheduling and client management. It’s an all-in-one platform that helps salons grow their client base, improve communication, and streamline daily operations. HubSpot is ideal for beauty businesses looking to manage customer relationships, automate marketing, and track performance in one place.

Key Features:

Advanced Client Management

 HubSpot allows salons to store detailed client profiles, track past appointments, and monitor interactions across multiple channels, helping businesses offer personalized services.

Automated Marketing and Campaigns

 With built-in email marketing, SMS automation, and targeted promotions, salons can easily engage clients, send reminders, and promote special deals.

Integration with Booking and POS Systems

HubSpot seamlessly connects with booking and payment platforms, making it easy for salons to manage appointments, process payments, and track revenue from a single system.

Analytics and Reporting

 Salons can use HubSpot’s detailed reports to track customer trends, measure the success of marketing efforts, and optimize strategies to increase profitability.

Where to connect? https://www.hubspot.com/products/crm

3. Fresha

Fresha

Fresha is a free CRM designed for beauty salons that helps manage bookings, client data, and payments without requiring any subscription fees. It’s perfect for small to mid-sized salons looking for an easy-to-use platform to simplify their operations. With features like appointment scheduling, automated reminders, and payment processing, Fresha helps salons run smoothly without any extra costs.

Features:

Free Online Booking with Calendar Sync

 Clients can easily book appointments through your website, social media, or the Fresha app. The system automatically syncs with your calendar, helping you avoid double bookings.

Automated Appointment Reminders

 Fresha sends automatic SMS and email reminders to clients before their appointments, reducing no-shows and last-minute cancellations.

Payment Processing with No Subscription Fees

 Unlike many CRM systems, Fresha doesn’t charge a monthly fee. Instead, you pay a small commission on each transaction, making it a budget-friendly option for salon owners.

Client History Tracking for Personalized Service

Fresha stores detailed client histories, including past services and purchases. This helps you provide a personalized experience that boosts customer loyalty and retention.

Where to connect? https://www.fresha.com/

 4. Zenoti

Zenoti

Zenoti is a powerful CRM designed for beauty salons, spas, and multi-location businesses. It offers advanced automation, customer engagement tools, and detailed analytics, making it perfect for larger businesses. With Zenoti, salons can manage scheduling, payments, and marketing more efficiently while gaining valuable insights into their performance. It helps businesses run smoothly across multiple locations with AI-driven features and mobile-friendly solutions.

Key Features:

AI-Driven Customer Engagement

 Zenoti uses artificial intelligence to personalize customer interactions, sending automated reminders, follow-ups, and promotions based on customer behavior.

Advanced Reporting and Analytics

The platform provides real-time insights into business performance, including revenue tracking, staff performance, and customer retention. This data helps salon owners make informed decisions to boost profitability.

Integrated POS and Mobile Payments

Zenoti’s point-of-sale system supports contactless and mobile payments, making transactions easy. It also handles membership billing, subscriptions, and package deals.

Membership and Loyalty Program Management

 Zenoti allows salons to create custom loyalty programs and membership plans. Automated reward tracking and exclusive member benefits help increase client retention and repeat visits.

Where to connect? https://www.zenoti.com/

5. Boulevard

Boulevard

Boulevard is a top-tier CRM solution designed specifically for beauty salons that prioritize a high-quality client experience. It combines advanced scheduling, seamless communication, and customizable branding to elevate the salon’s atmosphere. With a focus on personalized service and smooth operations, Boulevard helps salons manage bookings, payments, and customer engagement efficiently.

Key Features:

Smart Scheduling with Automated Suggestions

Boulevard automatically suggests the best appointment times based on availability, client history, and staff preferences. This helps reduce empty slots and ensures efficient use of time.

Two-Way Text Messaging

Salons can easily communicate with clients via real-time text messaging, making appointment confirmations, rescheduling, and personalized replies quick and simple.

Integrated Payments and Tipping

 Boulevard supports both in-person and online payments, with an easy-to-use digital tipping system, ensuring a smooth and professional checkout experience.

Custom Branding

 Salons can personalize their booking interface, emails, and client interactions to match their brand, creating a consistent and professional look across all touchpoints.

Where to connect? https://www.joinblvd.com/

Which CRM for Salon Should You Use?

When it comes to answering who is the best CRM software provider for salon businesses, Sharp AI is the only viable option. This AI-powered salon management system brings seamless third-party integrations, a user-friendly interface and dashboard, and mobile access. When you have Sharp AI CRM, you get the benefits of using 15+ tools in one platform without any hassle.

2026 is around the corner – step into the new year with Sharp AI. All it takes is one click here to book a demo and kickstart the next year with accuracy and innovation.

When Does Your Beauty Business Need to Switch to a CRM?

Here’s when you should consider making the move:

1. You’re Struggling with Appointment Scheduling

Clients are double-booked or missed due to manual tracking.

You spend too much time confirming and rescheduling an appointment.

No-shows are increasing because clients don’t get reminders.

2. Client Information is Disorganized

You don’t have a system to track customer preferences, past services, or purchase history.

Your team cannot easily access client details, affecting personalized service.

You rely on paper records or scattered spreadsheets to store client data.

3. Your Marketing Efforts Are Inconsistent

You don’t have a way to send automated appointment reminders or promotions.

Client engagement is low because there’s no structured follow-up after visits.

You’re missing opportunities for repeat business due to a lack of loyalty programs.

4. Payment and Billing Issues Are Slowing You Down

You rely on manual transactions, causing delays at checkout.

Clients want more payment options like contactless, memberships, or online payment.

Tracking sales, invoices, and revenue reports is complicated and time-consuming.

5. Managing Staff and Inventory is Becoming a Challenge

Employee schedules and commissions are hard to track.

You’re running out of popular products because inventory isn’t updated in real-time.

Payroll calculations are manual and prone to errors.

6. You’re Expanding Your Business

You’re opening a second location and need a system to manage multiple branches.

You need better control over operations as your client base grows.

Scaling up is difficult without automation and reporting tools.

Why Switch to a CRM?

A CRM for salons centralizes your operations, making bookings, client management, payments, and marketing seamless. It saves time, reduces errors, and improves customer experience. If you recognize any of the signs above, it’s time to invest in a CRM system for your beauty salon to keep your business running smoothly and growing efficiently.

FAQs

1. What is the cost of implementing a CRM in beauty salons?

CRM costs vary, typically ranging from $30 to $300 per month, depending on features, size, and customization needs.

2. How do salon CRMs support mobile staff?

Salon CRMs offer mobile apps that allow staff to manage appointments and client data from anywhere, ensuring smooth operations on the go.

3. What features should salons look for in a CRM?

Key features include appointment scheduling, client management, automated reminders, payment processing, and marketing tools.

4. What happens when a salon switches CRM?

Data migration involves transferring client information and past appointments to the new CRM, often with support from the vendor.

5. How will AI and automation affect salon CRM software?

AI and automation will streamline tasks like client communication, appointment reminders, and personalized marketing, making salons more efficient.

6. How long does it take to implement a CRM in a salon?

It usually takes 1-3 months, with challenges like staff training and data migration.

7. What should salons consider when budgeting for a CRM?

Salons should factor in setup, subscription, and training costs, measuring ROI through increased bookings, client retention, and efficiency.

8. How should salons choose a CRM?

Salons should select vendors that offer local support, integrate with local payment systems, and comply with regional regulations.

Get in touch today to learn more about how Sharp AI can help you succeed!

At Sharp AI , we understand the importance of valuable HubSpot strategies that understand your target audience and drive conversions. Book a meeting with our experts to explore how we can help you with your upcoming projects.

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