CRM Software for IT and tech companies. Read the blog to find out which CRM is the best for which industry.
The IT and tech industries cannot compromise on certain factors. It’s true for most businesses, but IT and tech need advanced, adaptable, and agile software that can keep up with their complex workflows without making errors. To reflect on CRM performance in 2025, Sharp AI brings a feature-focused blog comparing the 5 best CRM for IT and tech companies.
Check out which CRM fits your industry the best!
Top 5 CRM for IT & Tech: The Best Choice for Each Industry
Cybersecurity
When selecting the best CRM for cybersecurity, Sharp AI offers a solution that stands out for its specialized features designed to cater to the unique needs of tech-driven, security-focused businesses. While other top CRM contenders such as Salesforce, HubSpot, and Zoho CRM provide a variety of integrations and strong security features, offers a comprehensive and customized approach to meet the needs of cybersecurity companies looking to streamline their operations and enhance their client relationships.
Key Features of Sharp AI Specifically for Cybersecurity CRM
Security & Compliance
The CRM should offer robust data encryption, access controls, audit trails, and adhere to regulatory standards such as GDPR and HIPAA.
Integrations
A good cybersecurity CRM should seamlessly integrate with existing security tools like SIEM (Security Information and Event Management), SOAR (Security Orchestration, Automation, and Response), and threat intelligence platforms.
Risk Management
Features that allow for effective tracking and management of a customer’s security posture and risks.
Usability
The CRM should have an intuitive interface, automation capabilities, and mobile access to empower your sales and support teams to work more efficiently.
Which CRM is best for Cybersecurity?
Sharp AI CRM combines the best of AI, security, and ease-of-use tailored for the cybersecurity industry. While other CRMs like Salesforce or HubSpot are strong general options, Sharp AI CRM excels in helping cybersecurity companies build long-term relationships, automate risk management processes, and ensure the security of client data—all while maintaining compliance with industry standards.
TLDR;
Sharp AI CRM: A powerful, AI-driven CRM designed specifically for tech and cybersecurity companies. It provides enhanced data security, streamlined automation, and the ability to manage customer data with ease. Sharp AI ensures compliance with industry-specific regulations like GDPR and HIPAA, making it ideal for companies in cybersecurity.
Artificial Intelligence & Data Analytics
When looking for the best CRM for Artificial Intelligence & Data Analytics, HubSpot offers a specialized solution that integrates AI-driven analytics to streamline customer relationship management. While other CRMs like Salesforce, Sharp AI, Microsoft Dynamics 365, and Zoho CRM are known for their broad AI capabilities, HubSpot takes it a step further with a targeted approach for technology and data-centric businesses.
Key Features of HubSpot Specifically for AI and Data Analytics
Customizable AI Analytics
HubSpot leverages AI to offer advanced data analytics tailored for tech businesses, unlike generic solutions. It helps businesses predict customer behavior, identify trends, and optimize the sales process with precise, data-driven insights.
Seamless Integrations
Integrating AI with existing tools is often a challenge, but HubSpot provides smooth integration with your current tech stack, offering flexibility without disrupting your business operations.
Predictive Analytics for Tech Companies
Whether it’s for lead scoring or forecasting customer trends, HubSpot uses predictive analytics to help tech companies manage their pipelines and improve sales forecasts. This feature outshines others by focusing specifically on the data needs of tech companies.
Targeted Marketing Automation
HubSpot goes beyond with AI-powered marketing automation that segments audiences based on behavior, preferences, and engagement, leading to more personalized customer interactions.
Increased Efficiency for Data-Intensive Operations
For businesses that rely on data to make decisions, HubSpot optimizes workflows and automates repetitive tasks, allowing your team to focus on strategic actions that drive results. Unlike Pipedrive, which focuses primarily on pipeline management, HubSpot provides end-to-end automation across sales, service, and marketing.
Benefits of HubSpot CRM for AI & Data Analytics:
For Deep Customization and Enterprise Needs
If you’re looking for extensive customization with powerful AI analytics, HubSpot is a top contender. It offers tailored solutions for tech businesses, making it the best choice for companies looking for specific AI tools aligned with their data needs.
For Marketing and Sales Alignment
If you’re focused on aligning your sales and marketing efforts, HubSpot CRM excels in marketing automation. It can automate marketing campaigns with data-specific customization that caters to your business’s unique audience.
For AI-Powered Sales and Forecasting
HubSpot stands out for predictive analytics, whereas Zoho CRM offers affordable AI but lacks the depth for high-tech industries. HubSpot provides accurate forecasts, which help tech companies plan their sales strategies and adjust their pipeline based on real-time data insights.
For Budget-Conscious Businesses
While Zoho CRM offers great value for smaller businesses, HubSpot strikes the perfect balance by offering affordable solutions without compromising on powerful AI features that drive growth and efficiency.
Which CRM is best for Artificial Intelligence and Data Analytics?
HubSpot is the ideal choice for tech companies and businesses leveraging AI and data analytics to optimize their customer relationships. With specialized features like predictive analytics, data-driven automation, and seamless integrations, HubSpot delivers value to companies of all sizes, especially those in the tech, SaaS, and IT industries.
Cloud Computing & Infrastructure
When it comes to the best CRM for cloud computing and infrastructure companies, Salesforce stands out as the market leader, offering unmatched scalability, extensive integrations, and AI-powered analytics to manage complex sales cycles. While other CRMs like HubSpot, Zoho, and Microsoft Dynamics 365 offer strong functionality, Salesforce excels in providing comprehensive solutions for large and enterprise-level organizations, making it the ideal choice for cloud businesses.
Key Features of Salesforce for Cloud & Infrastructure Businesses:
Scalability
Salesforce offers unparalleled scalability, easily adapting to your growing business and fluctuating demands, making it the perfect CRM for the cloud computing sector.
Integration Capabilities
The ability to seamlessly integrate with essential tools (e.g., Google Workspace, Microsoft 365) ensures that Salesforce remains at the top when it comes to unifying data across all platforms.
Automation
Salesforce excels in automation for lead nurturing, task assignments, and follow-ups, allowing sales and support teams to focus on more strategic work.
Project Management Integration
Integrating CRM with project management tools is a must for cloud businesses, and Salesforce makes this process seamless with its robust toolset.
Advanced Analytics and AI
AI-powered lead scoring, sales forecasting, and performance metrics within Salesforce allow cloud companies to identify high-potential deals and optimize sales strategies effectively.
Why is the Best CRM for Cloud Computing and Infrastructure?
When choosing a CRM, consider Salesforce as the best option for handling your cloud business needs. Whether it’s managing customer relationships, automating tasks, or integrating with your existing systems, Salesforce provides a complete solution for cloud computing companies.
Unmatched Customization
Salesforce offers tailored solutions for companies in cloud computing and infrastructure, providing flexible and customizable tools for managing complex processes.
AI and Automation
With advanced AI tools like Einstein Analytics, Salesforce automates workflows and sales tasks, helping your team stay focused on high-priority activities.
Enterprise-Level Solutions
Unlike other CRMs, Salesforce can handle large data volumes and complex workflows, making it the ideal choice for cloud-based businesses.
TLDR;
Salesforce Sales Cloud is best Large organizations with complex pipelines and the need for deep customization. Salesforce is the gold standard, offering a vast ecosystem of integrations and advanced AI-powered analytics that streamline sales, service, and marketing processes. It’s unmatched in its ability to manage sophisticated sales cycles and large teams.
Hardware & Embedded Systems
For hardware and embedded systems businesses, a CRM must be capable of managing complex sales cycles, integrating seamlessly with ERP systems for inventory and project management, and offering extensive customization. ClickUp CRM stands out as the top option in this field, providing an all-in-one solution that can handle intricate workflows, large-scale projects, and technical data, making it the best fit for hardware and embedded systems industries.
Top CRM Options for Hardware & Embedded Systems:
| CRM | Best For | Key Features Relevant to Hardware & Embedded Systems |
| ClickUp CRM | Best all-in-one solution for complex project management | – Advanced Customization: Fully customizable workflows, tasks, and pipelines to track detailed product lifecycles, development stages, and technical specifications. – Project Management Integration: Seamless integration with project management tools, enabling efficient post-sale tracking and technical task management. – Strong Integration Capabilities: Connects with a variety of apps, including ERP, inventory management, and production tools for a unified system. |
| Salesforce Sales Cloud | Highly customized, enterprise-level solutions | – Deep Customization: Build custom objects and workflows tailored to specific product lifecycles and sales stages.- Vast Integration Ecosystem: Extensive app marketplace (via AppExchange) for connecting with ERP, inventory, and project management systems. |
| Zoho CRM | Feature-rich for SMBs with a budget-conscious approach | – Comprehensive Suite: Integrates seamlessly with Zoho One suite for accounting, inventory (via Zoho Inventory), and other business tools.- Highly Customizable: Flexible fields and layouts for tracking complex project details specific to hardware businesses. |
| Microsoft Dynamics 365 | Best for businesses within the Microsoft ecosystem | – Modular Apps: Offers specific modules for Sales, Customer Service, Marketing, and Field Service, great for managing post-sale support.- Seamless Integration: Works natively with Microsoft 365, Teams, and Power BI. |
| Sharp AI CRM | Ideal for startups and SMBs looking for simplicity | – User-Friendly Interface: Easy for sales and marketing teams to use without IT support.- Versatile Integrations: Connects with a wide range of apps, offering scalability for growing businesses. |
Key Features of ClickUp CRM for the Hardware & Embedded Systems Industry:
ERP/MRP System Integration
Managing inventory and syncing sales with production requires a CRM that integrates with ERP/MRP systems. ClickUp CRM excels with its APIs and customizable integration options, allowing you to sync sales with inventory and project management tools.
Customizable Deal Stages
Sales cycles in hardware and embedded systems often involve multiple technical stages (e.g., prototyping, testing, production). ClickUp CRM allows you to fully customize your deal stages, enabling you to track detailed information at each step.
Project Management Capabilities
Hardware projects extend beyond sales into delivery and implementation. ClickUp CRM offers powerful project management features that can help manage timelines and resources for complex hardware projects.
API Access and Extensibility
For businesses in hardware and embedded systems development, having access to a robust API to build custom integrations is essential. ClickUp CRM provides extensive API support, allowing businesses to create custom applications and workflows suited to their unique needs.
Which CRM is the Best Choice for Hardware & Embedded Systems?
All-in-One Solution
Unlike other CRMs that focus on just sales or marketing, ClickUp CRM integrates project management, task automation, and CRM functionalities into one platform, making it easier to manage hardware projects and customer relationships simultaneously.
Customization & Flexibility
The ability to fully customize your CRM workflows ensures that you can track every stage of your hardware or embedded system’s lifecycle, from ideation to production.
Streamlined Integration
Easily connect your CRM to existing ERP and project management tools to provide a unified view of all critical business data, saving time and reducing errors.
Efficient Team Collaboration
With its team collaboration tools and centralized communication, ClickUp CRM ensures that all departments work from a single source of truth, improving communication and speeding up project timelines.
TLDR;
When choosing a CRM for your hardware or embedded systems business, ClickUp CRM provides the most comprehensive, customizable, and scalable solution, allowing you to manage complex sales cycles, streamline project management, and foster long-term customer relationships.
Telecommunications & Networking
For businesses in the telecommunications and networking industry, having a CRM that can handle the complexities of billing, order management, and large data volumes is crucial. Salesforce stands out as the most powerful solution in this space, offering a wide range of industry-specific features and integrations.
Salesforce excels with its Communications Cloud, which is specifically designed for telecom businesses. It integrates seamlessly with OSS/BSS systems, billing platforms, and IoT tools, ensuring a unified and efficient system. Additionally, Salesforce leverages Einstein AI for predictive analytics, helping businesses predict customer churn and unify data across platforms, providing invaluable insights into customer behavior. With its enterprise-level customization, Salesforce is the ideal choice for large telecom companies needing deep customization and scalability.
Key Features of Salesforce Specifically for Telecommunication and Networking Industry:
Specialized Integrations
Look for CRMs that integrate smoothly with existing systems (OSS/BSS, billing, IoT) to unify customer data and operations.
Order and Product Catalog Management
The CRM should be able to manage complex products and services, like eSIMs and data plans.
Scalability
Telecom businesses deal with large data volumes and customer interactions, so the CRM must scale effectively without lag.
AI & Analytics
Predictive tools, like Einstein AI, can help forecast churn, personalize marketing, and provide agents with real-time insights.
Omnichannel Support
A CRM should centralize customer interactions from phone, email, social media, and chats to deliver seamless service.
Which CRM is the best for the telecommunication and networking industry?
For large enterprises with complex needs, Salesforce is the undisputed leader due to its powerful features and telecom-specific focus. Salesforce’s deep customization capabilities, AI analytics, and vast ecosystem make it the best option for large-scale telecom operations.
Making the Best Choices
Choosing the best CRM for IT and tech companies often falls on the shoulders of the decisionmakers (aka you!). When investing in a secure and up-to-date software, make sure to put your money in the right place. After all, the CRM will become the centerpiece of communication and workflow in your company.
For cybersecurity companies, Sharp AI brings the best CRM software in UK and the global scene. If you haven’t implemented a CRM system, now is the best time. Click here to book a demo and get a free 20-minute marketing audit to see why the CRM will do wonders for your marketing and security aspects.


